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Project | 01

Project | Ezifish Charters

Ezifish is a new charter business that has hit the New Zealand Tourism industry. The Director of Ezifish initially required a logo/brand concept that soon turned into a digital startup package with business cards, web design, custom promotional designs, SEO, and analytics.



  • -Successfully designed and launched the website, with all marketing a sale collateral.

  • SEO: creating and implementing an SEO plan, specifically focused on booking conversions. Within six weeks Ezifish Charters position on Google ranked number three on the first page using keywords and phrases (previously page three) and within one year Ezifish now ranks number one on the first page while also occupying every other ranking on the 1st page due to effective SEO and backlinking.

  • Created and implemented successful Social Media Campaigns driving direct website traffic.

  • Reporting: Google analytics showed that within six months website traffic increased by 292% (compared to June 2019 to Dec 2019) with the acquisition of 46.3% via social channels and 42.8% via organic channels.

  • Responsible for Otago Westpac Awards, Emerging Business, and Māori Business finalist.

Project | 02

Project | Annapolis Collection Gallery

The prominent art gallery, The Annapolis Collection Gallery, were looking to expand their online presence with an e-commerce website. The vision was for a sleek and clean website that would truly let the art pieces speak. Once their website was completed I stayed on board as Social Media Manager showcasing their collections on all their social media platforms, together with marketing gallery events with the goal to gain a worldwide audience and drive visitors to their website.


  • -Successfully launched an e-commerce website.

  • Successfully created, implemented, and managed social media campaigns increasing direct foot traffic to gallery exhibits and website traffic.

  • Exceed KPI goals of social media expansion by 106% on Instagram and 55% on Facebook.

  • Successfully created, implemented, and promoted online auctions. Increasing Gallery viewership across the country.

Project | 03

Project | Sadona Salon + Spa

Sadona Salon + Spa is a full-service salon and day spa located in the heart of historic downtown Annapolis. Duties:

  • -Run social media across three channels; Instagram, Facebook, and LinkedIn.

  • Create and implement social media campaigns and geo-target adverts.

  • Design all marketing collateral for seasonal campaigns including but not limited to; Sadona's 3rd and 4th birthday events, holiday campaigns, and seasonal campaigns.

  • Responsible for creating and managing CRM and marketing platforms in collaboration with Salon owner and Manager.

  • Responsible for website updates (Squarespace)

  • Responsible for staff photography and content creation.

Project | 04

Project | Hospice Cup

Hospice Cup approached me to redesign their logo in celebration of their 40th year.